
Plaza Arcade cuts through the middle of the block from the 48th St. side of Rockefeller Plaza to the "diamond district" on 47th St. between 5th & 6th Aves. Its main tenant is Ross Metals, and (beyond the beaded witnesses in the window, left) its main attraction is the signs.![]() | ![]() |
There's the fetching Arcade Coffee signs above.

And the Ross Metal signs above and below, whose strong "mystical system" style reminds me of Paul Laffoley's work.
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And then there's the best NO sign I've ever seen on Ross Metal's door: NO DRINKS, NO CARRIAGES, NO FOOD, NO RADIOS, NO SMOKING, NO UMBRELLAS, NO SOLICITING, NO LOITERING!




















































































































































































































































